Campaigns

Doritos King Of Ads

Most times we bare ad breaks to see our favourite TV shows. This site turns that idea on its head – the advertisements are …

Playstation 15 Reasons

Let Camilla explain 15 reasons why you should go and buy a Playstation right now.

Samsung’s The Chase

To promote the new Samsung Omnia they have decided to put in you in the directors chair and give you real-time control over your own …

X-Men 3 : The Last Stand

Google Maps mash-up to promote the blockbuster film, develop a mutant profile and alliance with either the good (x-men) or bad (brotherhood) side. Follow …

Truth About Smart

Promotes the all new diesel smart car.

I am Mercedes

A poll was taken on Mercedes drivers to find out likes and dislikes. This was the result.

Eragon

Experience the world of dragons and magic with Eragon.

The Seeker

Find the secret codes (1,5,0,2,3,4) on promotional material and advertisements to unlock exclusive content in The Seeker site.

Nim’s Island

Play and embed online games whilst exploring the mysterious world of Nim’s Island starring Abigail Breslin and Jodie Foster.

Cornetto

Campaign site for the ‘No boring bits’ Cornetto campaign which features ultra slow motion video footage of Terry doing his ‘Chop Chop’ thing.

About me

Shane McCartney has been a Game Developer and Technical Director for the past 8 years and works as a freelance consultant and game developer to the worlds leading production companies.

The efforts of Shane and the teams he has participates with have received countless industry awards across the globe. Many of the games Shane has created have been enjoyed and played by several millions of players.

Shane has been featured in many industry publications world-wide from .net magazine to paperback publications featuring his work. On many occasions writing articles such as 'Create a physics game with Box2D'. Shane has also had many opportunities to present his digital wonderness at the renowned 'Future. Innovation. Technology. Creativity' conferences.